If you’re looking to get more out of your business, one of the best ways to do so is by automating certain tasks that you have to do over and over again. These are typically low-level tasks that don’t require much thought and can easily be automated, making you more productive in the process. One such task that can be automated easily is interacting with website visitors through live chat on your website or through email on your company’s contact page. Here are four benefits of using chatbots.
24/7 Customer Service:
Customers expect 24/7 service from brands. With chat bot, you can connect with them instantly; no hold times! The immediacy of live chat allows customers to reach someone as soon as they need assistance and prevents website abandonment. A survey found that 60% of customers have left a website because they didn’t get help right away. Don’t lose potential sales to poor customer service. Get ready to meet your customers on their level by adding chatbot to your website.
Save Time and Money:
If you’re using your own resources to run your business, you’ll probably want to save as much time and money as possible. A chatbot is useful in that it requires no human staffing at all, thus saving tons of money on customer service alone. Using live chat is a more efficient way to provide quality service without requiring extensive training and resources that other methods might require. It also saves time!
Gather data to make better decisions:
When it comes to digital, we don’t have time to play guessing games. Instead of leaving decisions up to chance and trying to match test results with guesses, embrace new technologies that can help you understand what customers want. That’s why chatbots are gaining popularity in an industry where having a direct line of communication with customers is key.
Smoother Customer Journey:
With so many brands in competition for our attention, it’s more important than ever to improve your customer journey. One way you can do that is by adding a chatbot. For example, Amazon uses an intelligent bot called Alexa to answer questions and help customers navigate around their website. It makes sense, coz a large number of people would rather use self-service instead of calling or emailing businesses directly.
With so many brands in competition for our attention, it’s more important than ever to improve your customer journey. One way you can do that is by adding a chatbot. For example, Amazon uses an intelligent bot called Alexa to answer questions and help customers navigate around their website. It makes sense—70% of Americans would rather use self-service instead of calling or emailing businesses directly.
Chatbots are the latest technology to catch the world’s attention, especially with the rise of artificial intelligence and mobile devices. Integrate one with your website and reap the rewards in no time.
Reference: https://en.wikipedia.org/wiki/Chatbot
The author of this article is an expert in digital marketing, he often releases article about it. In this article he explained about 4 reasons you should use a chatbot for your website.